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After a
delayed takeoff, it was not until the early hours of the morning that
our plane finally landed in Buenos Aires. The glaring lights of the
terminal at Aeroparque were blinding. The line at Passport Control was
long. An eternity seemed to pass before our luggage finally tumbled
out of the tunnel. It was one of those times when the hassles of
flying seemed not worth the effort. But then we passed through the
exit doors and immediately spotted a smiling man holding a sign aloft.
“Hello Tours,” it said. “Hello!” we said. The man took our luggage
cart; we followed to his limo. We were on our way.
Already
those muscles in the back of the neck were beginning to relax. It was
a mild, starry night. Little traffic. Soon we were turning off the
multi-lane Ninth of July Avenue into a residential neighborhood and an
oasis of quiet calm. Another turn onto Arroyo Street, silent and empty
at this hour with streetlamps casting leafy shadows onto the road. The
car stopped before an enormous, elaborate iron and brass gate. A
uniformed doorman came forward in welcome. We had arrived at the
Sofitel Buenos Aires.

They
call Buenos Aires the Paris of South America, and the comparison is
hard to deny especially on the stately boulevards and shaded streets
of Recoleta and Retiro lined with white buildings in the Beaux Arts
and Art Deco mold. But if Paris is the melody, the beat belongs to the
Argentine capital, a combination realized in perfect harmony at the
Sofitel.
Built
in 1929 by architects from the famed Argentine firm Calvo, Jacobs and
Giménez, the distinctive Art Deco and neo-classical elements of the
original design remain intact in this 2002 version re-imagined by the
French architect Daniel Fernández and designer Pierre-Yves Rochon.
Actually the hotel merges three structures. The tall building at the
center and set back to nearly the center of the city block was
originally an apartment house belonging to a ship owner who wanted a
building so tall he could see his ships sail into the Rio de la Plata.
He aimed for thirty stories, but only got twenty. Still it is high
enough to loom over two seven-story buildings that extend on either
side from its facade to the street. The space between them has been
filled with a soaring atrium that unites the three components into a
stunning 21st century complex.
The
atrium is the entrance/lobby to the Sofitel, and no matter how many
times you enter, you’re never quite prepared for the long sweep, the
floor gleaming with huge diamond-shaped black and white marble slabs,
the sky visible through a glass roof braced with brass and iron
moldings, the tall green plants that stand like sentries along a
concourse that ends triumphantly at the front desk -- a horizontal
bank before a free-standing, cream-colored marble wall adorned with
bas-reliefs of Ionic pillars. The elevator bank on the other side is
brass and black and decorated with Egyptian motifs. It faces a lounge
with plush gold upholstery accented with cushions in a leopard print.
All of
which makes for a grand and glamorous effect from the marble floors
and walls, to the great iron and bronze chandelier with 48
tulip-shaped lampshades, to the Art Nouveau sunburst clock. There’s a
floral fragrance in the air and a bevy of young and cheerful people
behind the desk whose friendliness and attentiveness are quick
assurances that despite the grandeur, this is a place where you’re
going to feel at home.
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A bevy of young and
attractive people behind the desk |
The
Gallic sensibility at the Sofitel B.A. is enhanced by Géraud Vigier
who took on the role of general manager in May 2005. “I began my
professional life as assistant maitre d’ at the Plaza Athenée in
Paris,” the elegant Frenchman told us over lunch in Le Sud, the
Sofitel’s restaurant, a striking space in gold and black which
continues the atrium’s Art Deco/contemporary ambience.
“This
part of Buenos Aires reminds me of Paris very much in the many art
galleries and antique shops, the style of the buildings. And the
Provencal cuisine of Le Sud reinforces the French connection. Our French chef,
Thierry Pzonka, is a very interesting and talented person who knows
the product. There is, of course, the excellent beef, but we also have
good fish and wonderful produce.”
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The
inviting summer lunch menu offered a choice of soups: gazpacho, onion,
tomato, pumpkin, leek and potato; as many as eight entrées including
quiche with roasted tomatoes, grilled salmon, a terrine of small
grilled vegetables and miniature mozzarella cheese; and a variety of
salads, among them one that combined mescaline with cherries, grapes,
beets, strips of chicken and baby eggplant that was quite marvelous.
Although he has thirty years of experience with Accor (the parent
company – Sofitel is its prestige brand) at hotels throughout the
world, Géraud Vigier is a relative newcomer to the Sofitel B.A. Yet
from the start, he maintains, he felt very much at home. Perhaps the
Provencal kitchen proved a nostalgic reminder.
“I was
born in the south of France,” he admitted, “and growing up, I was very
close to my grandmother. She had a lovely house and was an excellent
cook who loved to entertain. Seeing how she treated her guests, what a
happy atmosphere she created, I was inspired to go into the
hospitality industry.
| “To
create that kind of atmosphere has always been my goal. And so when I
arrived here, the team and I spent a great deal of time and thought on
how we could do that for our guests, and also on what kind of hotel we
wanted to be. We have our grand entrance, our fabulous floral
arrangements, the beautiful rooms, and the French ambience. The
Sofitel is a French hotel. But it is located in Buenos Aires, and it
is important for us to be part of the culture of this city.” |

General Manager Géraud
Vigier |
He
continued, “Therefore we decided to hold special events throughout the
year that connect us to the community. In Buenos Aires, the last
Friday of the month from April to November is ‘Gallery Night.’ It is a
time when art galleries stay open until midnight, and people go from
one to another. The Sofitel elected to participate by holding an
opening every ‘Gallery Night’ for the works of a new Argentine artist.
“Leticia is very involved in this project,” he added, as a willowy
young woman with deep soulful eyes
and a musical laugh joined us for coffee. Leticia Lariviere, public
relations manager, has been with the hotel from before its official
opening in December, 2002. A native Argentinean who shares the Accor’s
French connection through a French mother and half-French,
half-Argentine father, she had studied art history at the university.
Putting “Gallery Night” on the Sofitel calendar met with her
enthusiastic support.
“Naturally ‘Gallery Night’ draws people who are interested in art,”
she told us. “But it also brings out people who are not accustomed to
going to galleries and museums. It was unusual for a hotel to take
part in such an event, even moreso because we not only invite Sofitel
guests to the openings, but the public as well. And it has been
wonderful. A special moment. Guests love it. Local people love it.
They get a chance to come into this glamorous hotel and look around.”
“This
is one of our main projects,” Géraud interjected. “It is a new
concept, and it has worked out so well, we have expanded the idea in
various directions. We have poetry readings in our Bibliothèque by
local poets; we do fashion shows several times during the year
showcasing the newest designs of local designers. And we have begun
working with a musical director who produces a concert of classical
music in one of our private meeting rooms.
“Hotels
are changing,” he added. “They are no longer isolated buildings for
strangers. They are not just for people from the outside. They are
becoming part of the community.”
“The Accor
Group believes it is important to be part of the community, good
citizens who grow with the city, help with some of the problems,”
Leticia said. “So when we sell some art, we donate some of the
proceeds to one of the civic organizations. At Christmas, we sing
carols in the streets with neighborhood children and donate food,
money and gifts to charitable organizations. It is quite a lot of
work, but these projects give the hotel a marvelous boost. People in
the area know us, our excellent restaurant, our comfortable bar. It
has a local identity.”

Stars at the
Sofitel -- from left to right: Food & Beverage Manager Emilio Bissoni,
Public Relations Manager Leticia Lariviere, Chef Thierry Pzonka |
If Le Sud is the French face of the Sofitel, Café Arroyo is its Argentine
soul. With an entry close to Arroyo Street and a design that recreates
the atmosphere of traditional Buenos Aires cafés from the turn of
the last century, the combination café and bar is a popular
neighborhood destination as much as place where hotel guests have
drinks and light meals. Black leather seating, a mahogany bar, and
highly polished wood floors create a sophisticated yet convivial mood
which persists into the adjacent library or Bibliothèque where the
décor of dark molded paneling, deep leather sofas, wood-burning
fireplace, and well-stocked floor-to-ceiling bookshelves is more
reminiscent of an English club. |
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| There
is not a corner in this 144-room property that does not invite the eye
and please the spirit. Guest rooms maintain the Art Deco/contemporary
mood and gold and black color scheme. Bathrooms are pure luxury. The
attitude of the staff from the bellman to the housekeeper to the
waiter is of a piece, warm, professional, anxious to please.
“We pay
a lot of attention to the guests,” Leticia said. “Each one is looking
for something different, has different expectations. We have to sense
what you want as a guest and provide that to you.”
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A framed statement from the founders of Accor hangs in
the lobby. It reads, in part, “The spirit of Accor is the art of
conjuring savoir faire, joy in tradition, and modernity with
generosity and rigor, imagination, humanism in order to attend all the
forms of excellence. The spirit of Accor is a vision conquered by this
enterprise. The men and women of Accor are in different positions of a
unique cultural patrimony. . . They know how to transform life and art
into an art of living and simple service into a privileged moment.”
Happily, they have accomplished as much in this
uniquely beautiful property that combines French style and Argentine
spirit and, at the same time fulfills Geraud’s wish “to be a part of
the life of the city.”
Sofitel Buenos Aires
Accor Hotel and Resorts
Arroyo 841
C1007AAB Buenos Aires
Argentina
Phone: 54 (11) 4131 0031
Member Leading Hotels of the World
TRAVEL BYTES
Piazzolla Tango
A visit to Buenos Aires without
Tango? Impossible. One of the oldest and most famous tango shows in
the city, Piazzolla Tango’s roots go back to the early years of the
20th century when it was a café called Venezia where famous tango
singers and dancers entertained. The theater looks like a gilded
1920’s movie palace except that seats have been replaced by long
picnic-style tables along which patrons (who have paid about $100 a
three course dinner, wine, the show and transfers to and from their
hotels) sit. “Tango is an entire world,” says artistic director Marina Beluca. “The dancers you see tonight have trained in academies devoted
to tango. In Buenos Aires, it is considered an art like classical
ballet.” Expert, agile and sensuous, the four couples, accompanied by
piano, two concertina-like instruments, violin, bass and three
singers, keep the audience mesmerized through one and a half hours in
vignettes where there is no clear story line but a powerful subtext of
attraction and conquest.
Piazzolla Tango: (performances seven nights a week)
Marina D’Lucca, Artistic Director
Tango Entertainment S.A.
Florida 165 – 2 Piso
Galeria Gűemes
C1005 AAC, Buenos Aires
Argentina
Phone: (54 11) 4344-8201/02
Web: http://www.piazzollatango.com
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Adriana Tedesco |
Tall, slender, and perfectly groomed, the elegant
Adriana Tedesco was our guide last year in Buenos Aires. How delighted
we were to see her again. Last time we focused on traditional
destinations and ended our tour having coffee at Café Tortoni,
Argentina’s oldest coffee shop founded in 1858 and famed as an
artists’ hangout. This time, she showed us the Buenos Aires of
tomorrow as it is evolving in Puerto Madero, once a neglected
landfill, today an exciting new neighborhood on the order of New York
City’s Tribeca. There are two sides to Puerto Madero connected by the
pedestrian “Human Bridge” – an upscale residential area of former
warehouses that are now hotels and condominiums, shops, restaurants,
and galleries on the one hand and an eco park on the other.
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“The bridge is supposed to represent a couple
dancing tango,” Adriana said, “but we think it looks more like a big
harp. There is a constant struggle here because business interests
would like to develop the ecological preserve. But they have been
resisted. It is the only reserve that it is in the middle of a major
city.” There are 200 kinds of birds in the park, much wildlife and
many people jogging running, cycling, walking dogs, and doing some
serious bird-watching.
Hello Tours is the place to contact for
private tours with informed English-speaking guides, airport
transfers, and local transportation.
Hello Turismo
Santa Fe 882, 8◦ D
1059 Buenos Aires, Argentina
Phone: 54 11 4314-2189
Web: http://www.hellotur@elsitio.net
Airborn

Airborn
Buenos Aires’ mall of malls: Patio Bullrich, just a
short walk from the Sofitel, is filled with high-end and high-design
shops. Men gravitate to Airborn for its stylish collection of casual
wear from leather jackets, to jeans, sweaters, shirts, belts – all
fashionable and durable. The pleasant and helpful sales staff is in
the know and will outfit you the right way.
Airborn
Patio Bullrich
Phone: 4814 7419
Web: http://www.airborn.com
Mariana Dappiano
Trendy Palermo is where young designers set up shop.
At Mariana Dappiano, the look ranges from the conventional to the
offbeat -- sometimes diaphanous, sometimes satiny, sometimes flowing,
sometimes clinging. An interesting place to browse and with the three dollar to one peso ratio an irresistible place
to shop.

Trendy Mariana Palermo is where young designers
set up shop.
Dapp por Mariana Dappiano
Honduras 4932
(C1414BMN) Buenos Argentina
Web:
http://www.marianadappiano.com
Photographs by
Harvey Frommer |